Preparing for Your Blog Launch
For the last few weeks we've been talking about the process of creating your own blog, from choosing and testing a blog topic to the design of your blog to creating a coherent marketing strategy for your blog. If you followed my suggestion and have written a blog post every day since you started planning your blog, you've got about a month worth of posts ready to go--and it's time to start thinking about your blog launch. When planning your blog launch, there are three important questions to ask yourself: What should my first post be about? You want your first post to give readers an idea who you are and what your blog's about, but don't leave it at just that: you want your first post to touch on…