Writing The Feature Story by Jordan Clary
Today's guest poster is a freelancer who originally emailed me asking for more information about the work I did as a social media manager earlier this year. I was thrilled to make the connection and happily invited her to post something for all of you--I hope you will enjoy it as much as I did. * * * * Feature stories are a mainstay of nearly every type of publication. They balance out informational articles with texture, color and depth. Feature stories give the writer, and reader, a chance to explore a subject and look at it from different perspectives. Unlike news stories, which generally follow the inverted pyramid style, where the reporter makes the main point right away and the most important sub-points in the first paragraph or two,…